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 Schedule
			| Thursday, 30 January
 |  | 08:30-09:10 | Welcome-registration-coffee | B14-B15-B16 |  | 09:10-09:30 | Opening session | Amphi Cuccaroni |  | 09:30-10:30 | Plenary session  - Adam Letchford (Chair: Martine Labbé) | Amphi Cuccaroni |  | 10:30-11:20 | Coffee break | B14-B15-B16 |  | 11:20-12:40 | Parallel sessions |  |  | Multi-objective Optimization Chair: Sara Tari
 Room: E501
 | Health-care Chair: Véronique François
 Room: E502
 | Public Transportation Chair: Javier Duran Micco
 Room: E503
 | Global Optimization Chair: Olivier Rigal
 Room: E601
 | Analytics 1 Chair: Rafael Van Belle
 Room: E602
 |  | 12:40-14:10 | Lunch/ORBEL Board meeting | B14-B15-B16/E501 |  | 14:10-15:10 | Parallel sessions |  |  | Air, Rail and Multimodal Transportation Chair: Paola Paregrini
 Room: E501
 | Game Theory Chair: Lotte Verdnock
 Room: E502
 | Transportation of People Chair: Yves Molenbruch
 Room: E503
 | Multi-level Optimization Chair: Concepcion Dominguez
 Room: E601
 | Analytics 2 Chair: Vedavyas Etikala
 Room: E602
 |  | 15:10-15:50 | Coffee break | B14-B15-B16 |  | 15:50-16:40 | Parallel sessions |  |  | Sport Timetabling Chair: Dries Goossens
 Room: E501
 | Project Management and Scheduling Chair: Fan Yang
 Room: E502
 | Rich Routing and Graphs Chair: Alexandre Bontems
 Room: E503
 | Logistics Chair: Yuan Yuan
 Room: E601
 | Analytics 3 Chair: Jari Peeperkorn
 Room: E602
 |  | 16:50-17:30 | ORBEL general assembly | Amphi Cuccaroni |  | 19:00-20:00 | Cocktail | Bar Zango |  | 20:30-23:00 | Dinner | La Terrasse des Ramparts |  | Friday, 31 January
 |  | 09:30-10:30 | Plenary session - Miguel F. Anjos (Chair: Luce Brotcorne) | Amphi Cuccaroni |  | 10:30-11:20 | Coffee break | B14-B15-B16 |  | 11:20-12:40 | Parallel sessions |  |  | Automatic Configuration and Metaheuristics Analysis Chair: Kenneth Sorensen
 Room: E501
 | Real Life and Integrated Problems Chair: Jeroen Belien
 Room: E502
 | Warehouse Management Chair: Harol Mauricio Gamez
 Room: E601
 | Analytics 4 Chair: Noureddine Kouaissah
 Room: E602
 |  | 12:40-14:10 | Lunch | B14-B15-B16 |  | 14:10-15:10 | Parallel sessions |  |  | Orbel Award Chair: Jeroen Belien
 Room: E501
 | Optimization Chair: Julien Dewez
 Room: E502
 | Trucking Optimization Chair: Hatice Çalik
 Room: E601
 | Analytics 5 Chair: Diego Olaya
 Room: E602
 |  | 15:10-15:50 | Coffee break | B14-B15-B16 |  | 15:50-16:50 | Parallel sessions |  |  | Learning and Optimization Chair: Johan Van Kerckhoven
 Room: E501
 | Lot-sizing and Inventory Chair: Philippe Chevalier
 Room: E502
 | Rich Routing Chair: Cristian Aguayo
 Room: E601
 |  | 17:00-17:15 | ORBEL award and closing session | Amphi Cuccaroni |  | 17:15-18:30 | Closing cocktail | B14-B15-B16 |  | 
 |  Thursday 11:20 - 12:40 Multi-objective Optimization
 Room E501 - Chair: Sara Tari
 
 Thursday 11:20 - 12:40 Health-care
 Room E502 - Chair: Véronique François
 
 Thursday 11:20 - 12:40 Public Transportation
 Room E503 - Chair: Javier Duran Micco
 
 Thursday 11:20 - 12:40 Global Optimization
 Room E601 - Chair: Olivier Rigal
 
 Thursday 11:20 - 12:40 Analytics 1
 Room E602 - Chair: Rafael Van Belle
 
 Thursday 14:10 - 15:10 Air, Rail and Multimodal Transportation
 Room E501 - Chair: Paola Pellegrini
 
 Thursday 14:10 - 15:10 Game Theory
 Room E502 - Chair: Lotte Verdnock
 
 Thursday 14:10 - 15:10 Transportation of People
 Room E503 - Chair: Yves Molenbruch
 
 Thursday 14:10 - 15:10 Multi-level Optimization
 Room E601 - Chair: Concepcion Dominguez
 
 Thursday 14:10 - 15:10 Analytics 2
 Room E602 - Chair: Vedavyas Etikala
 
 Thursday 15:50 - 16:50 Sport Timetabling
 Room E501 - Chair: Dries Goossens
 
 Thursday 15:50 - 16:50 Project Management and Scheduling
 Room E502 - Chair: Fan Yang
 
 Thursday 15:50 - 16:50 Rich Routing and Graphs
 Room E503 - Chair: Alexandre Bontems
 
 Thursday 15:50 - 16:50 Logistics
 Room E601 - Chair: Silia Mertens
 
 Thursday 15:50 - 16:50 Analytics 3
 Room E602 - Chair: Jari Peeperkorn
 
 Friday 11:20 - 12:40 Automatic Configuration and Metaheuristics Analysis
 Room E501 - Chair: Kenneth Sorensen
 
 Friday 11:20 - 12:40 Real Life and Integrated Problems
 Room E502 - Chair: Jeroen Belien
 
 Friday 11:20 - 12:40 Warehouse Management
 Room E601 - Chair: Harol Mauricio Gamez
 
 Friday 11:20 - 12:40 Analytics 4
 Room E602 - Chair: Noureddine Kouaissah
 
 Friday 14:10 - 15:10 Orbel Award
 Room E501 - Chair: Jeroen Belien
 
 Friday 14:10 - 15:10 Optimization
 Room E502 - Chair: Julien Dewez
 
 Friday 14:10 - 15:10 Trucking Optimization
 Room E601 - Chair: Hatiz Çalik
 
 Friday 14:10 - 15:10 Analytics 5
 Room E602 - Chair: Diego Olaya
 
 Customer life event prediction using deep learning Arno De Caigny (IESEG School of Management)
 Co-authors: Arno De Caigny
 
The Effect of Consumer Reviews on Assortment Planning Felipe Carrasco (KU Leuven)
 Co-authors: Felipe Carrasco
 
Profit-driven churn prediction in mutual funds: a Multisegment approach Diego Olaya (Vrije Universiteit Brussel)
 Co-authors: Sebastian Maldonado, Gonzalo Dominguez, Wouter Verbeke
 Abstract:
 The current business environment requires companies to design strategies that maintain customers loyal and engaged. Retention programs are popular schemes that aim to retain existing customers through incentives. Nonetheless, retention programs do not necessarily lead to returns when they target individuals who will not respond favorably. Business analytics has become in recent years a supporting field for decision-making, since it combines notions from machine learning and management science to extract helpful insights from business data. An extensive set of predictive modeling techniques and performance evaluation metrics have been developed to support targeting decisions. Conventional evaluation metrics, however, do not necessarily lead to the selection of the best model, i.e., the model that maximizes the profit of retention campaigns. Hence, the need for profit-driven evaluation approaches. This study extends the existing literature on profit-driven churn prediction evaluation by taking into account customer heterogeneity and by assessing the framework from the perspective of mutual funds. The intuition is that certain customers generate more value than others, and hence targeting on the basis of churn propensities is suboptimal. Moreover, attrition in mutual funds is highly dependent on the state of the portfolio. The multithreshold multisegment profit-driven churn prediction evaluation framework for mutual funds defines customer heterogeneity on the basis of customer lifetime value (CLV) levels. The customer base is segmented according to the different CLV levels, and the optimal fraction of customers to target is determined within each segment according to: the churn propensities, the segment-wise average CLV, and the costs and success rate of the incentive. Six classifiers are trained based on information regarding customer demographics, customer-firm interactions and financial indicators. Subsequently, current profit-driven churn prediction evaluation approaches are contrasted against our framework. The results consistently indicate that our framework leads to the largest average profit when compared with conventional profit metrics. In addition, we perform a sensitivity analysis to determine the impact of increased retention campaign costs on the average profit and the number of targeted individuals. Our approach prioritizes targeting valuable customers, i.e., segments with a large CLV, as the retention campaign becomes more expensive.
 
 Friday 15:50 - 16:50 Learning and Optimization
 Room E501 - Chair: Jorik Jooken
 
 Friday 15:50 - 16:50 Lot-sizing and Inventory
 Room E502 - Chair: Philippe Chevalier
 
 Friday 15:50 - 16:50 Rich Routing
 Room E601 - Chair: Cristian Aguayo
 
 
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	  	|  | ORBEL  - Conference chairs: Diego Cattaruzza and Maxime Ogier 
 
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